• Lead the organic social media team, and run a high-performing content engine to support our corporate, cultural and consumer storytelling. 
• Create our corporate content, by turning our corporate narratives into compelling writing and visual assets.
• Collaborate with the Executive Comms team to shape and support the social presence of senior leaders, particularly on LinkedIn.
• Have overall responsibility for strategy, tone, and reputation across our owned online content and social media channels. This includes supporting the consumer social media manager in your team to set content pillars and consumer tone of voice, determining crisis strategy and responses, and writing and managing high-stakes output.
• Use external trends and audience insights to inform content strategy and broader business decisions, ensuring relevance.
• Be a key member of the corporate affairs leadership team, contributing to the overall external narrative and strategy for Vinted, and supporting Corporate Affairs operations and processes.
• Interface with senior stakeholders, including C-level, and work cross-functionally with Brand Marketing, Influencer Marketing, Public Affairs, External Communications, Employee Brand and Sustainability to create a cohesive external story.
• Define clear objectives, KPIs, and a measurement framework to track performance and optimize content output, and manage reporting to demonstrate ROI.
• Manage resources, including overseeing agency and freelancer relationships, ensuring consistent messaging and best-in-class execution, and leveraging AI for efficiency.
• Push us to think differently and more creatively in how and where we tell our stories.

• You are an excellent writer and communicator, you can turn info into compelling copy and visual content. You know how to tell a story.
• You have a deep sense of the external conversation and cultural context in which Vinted operates. You use this to ensure that our strategies land and are culturally relevant and sensitive in tone.
• You can translate the business strategy into a measurement framework for your team, and use KPIs and metrics to demonstrate ROI and progress against your goals. 
• You have experience managing senior stakeholders, advising on high-stakes communications, and have demonstrated excellent judgement in these situations.
• You have experience in managing people, and creating a supportive environment to get the best out of your team.
• You possess fluency in English, both written and verbal. This is essential for creating engaging content, clear messaging, and effective audience interaction. Proficiency in any additional European languages is a plus.
• You are confident using data and insights to measure performance, iterate on content, and inform broader strategy.
• You bring a strong sense of cultural awareness and creativity, with an eye for content that earns attention and drives conversation.
• For a role like this, we ideally look for someone with 6+ years of experience in newsrooms, editorial roles, social media or digital marketing roles. Consumer sector experience is a plus.

Please include examples of stories or content that you created or commissioned with your application.

• The opportunity to benefit from our share options programme
• 30 days of paid annual leave
• Newest MacBook models
• Mental and emotional health support through the Mindletic app
• Home office support: we provide IT workstation equipment and a personal budget of up to €540 for home workplace furniture
• A daily lunch allowance
• Frequent team-building events
• A personal monthly budget for shopping on Vinted
• A subsidised gym membership with ClassPass or Urban Sports Club
• A subsidised pension plan provided by Vinted
• Hallesche Supplemental health insurance
• Life and disability insurance provided
• A subsidised Deutschlandticket
• The opportunity to spend up to 90 days per year - 21 of which can be spent working outside of the EU - on workation
• A dog-friendly office

Individual Learning Budget

We invest in your professional growth! As part of our commitment to continuous learning, we offer an annual learning budget to support your personal and career development through courses, certifications, workshops and more.

Hybrid Work

We’ve adopted a hybrid workplace model where 2 days in office are recommended but not enforced. It’s up to you and your team to decide on the exact days you’ll spend working together in person.

Equal Opportunity

The Vinted Group is committed to building an inclusive workplace where people from all walks of life feel a sense of belonging. We welcome applications from people of all backgrounds, identities and life experiences. At Vinted, all applicants are treated fairly without regard to their race, age, religion or belief, sex, national origin, citizenship, gender identity, sexual orientation, disability, or any other protected characteristic.